Mobile Broadband
While there is much focus on the competition between LTE and WiMAX, Cavell understands that the technology choice has little to do with overall economic success. Having successfully launched broadband wireless residential services, the Cavell team can provide critical insight into the economic drivers, the business model that unleashes consumer demand and the practical implementation realities of rolling out broadband mobile services.
What we can offer:
- Business plan and diligence: validate or create overall model, identify key financial drivers, establish entry strategy.
- Backhaul strategy: the business implications of the technology choices
- Spectrum acquisition strategy: economic role of spectrum, how much spectrum is enough? What strategies can you take to efficiently gain spectrum.
- Launch planning: templates of key actions for commercial launch, review of market strategy
- Service creation: what products make sense, business model, market segmentation
- Commercial management of quality: how to balance scarce wireless access and expectations of customers
- BSS systems: defining user requirements and UAT
In order to derive revenue streams and costs a survey will be carried out first to assess the market opportunity for delivering rich media. This could include:
- Market size
- Access devices
- Content owners and content availability
- Willingness to pay
- Competition
- Comparable international models
The survey will provide the necessary data to create the demand side of the business model; to develop an understanding of content flows and to make projections of the types of access devices to which content will need to be delivered over time.
The Cavell team has participated in all aspects of broadband mobile market including investor presentations and strategic plans, acquisition and merger work, network build and deployment, full scale commercial launch and operation. Take advantage of our experience, models and templates to shorten time to market and increase your chances of success.
For more information contact consulting@cavellgroup.com
